About Us

Redefining the Definition of Best Practice in Digital

Digital Strategy Consultants, founded in 2012, is a digital marketing agency and consultancy based in Dublin, a global hub for digital marketing excellence. As a company, we position ourselves as trusted and collaborative partners to the organisations we support, not just an outsourced digital agency. We have a thirst for knowledge and are always looking to learn new skills, analyse the latest trends and adapt to the ever-changing digital environment. Our ultimate goal is to impart to our valued clients this knowledge and expertise through our work. We want our clients to succeed and make an impact, and we hope our client-centric and transparent approach to digital enables this success.

We approach every project with a transparent, collaborative, ethical, intelligent and data-driven philosophy, giving you the confidence that our partnership adheres to the highest standards of excellence.

We believe our competitive advantage and unique selling point is the high degree of technical expertise we possess – garnered from years of practical hands-on implementation experience combined with academic excellence, obsessive knowledge acquisition and life-long learning. Digital is not just our job, it’s our vocation. We work with clients in a highly transparent manner, often demonstrating our methodology, so that all stakeholders are onboard with the process. We believe there is no advantage in not sharing our knowledge – our competitive advantage is our technical expertise and the processes and tested workflows we have put in place over 10 years of specialist practice.

Our strategic mindset, client-focussed approach, reliability, transparency, flexibility and high-degree of expertise means you can be confident that your project is in safe hands.

Management Team

Eamonn O’Raghallaigh

Managing Director

Eamonn is a digital marketing strategist and educator with a passion for digital and assists organisations achieve their strategic goals through best practice research planning and tactics. Eamonn has over 20 years experience in digital marketing leadership and drives the research and strategy function within the organisation. He is tasked with research, audit, strategy formulation, project management and tactical planning. Eamonn has a strong academic background and holds a PhD in Digital Marketing (TCD), MSc in Neuroscience (RCSI), MSc in Digital Marketing (UCD Smurfit) and undergraduate degrees in Pharmacology and E-Business. He is a Teaching Fellow in Digital Marketing & AI at Trinity College Dublin and was elected a Fellow of the Chartered Institute of Marketing in 2016.

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Federico Conti

Partner & Analytics Lead

Federico is director and partner in Digital Strategy Consultants and a digital analytics specialist with a high degree of technical expertise in the development of data and analytics solutions for clients. Federico has over 10 years hands-on practical experience in analytics systems development and is responsible for all things technical in the organisation. Federico’s expertise spans google analytics, e-commerce analytics implementation, google tag manager, data collection, server-side tracking, attribution modelling and is expert in the new google analytics 4 instance. Federico approaches technical projects in a methodical manner and applies the latest thinking and best practice to the tracking and measurement solutions he deploys.

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Neil Chevalier

Senior Consultant & Advertising/SEO Lead

Neil is a senior digital consultant and leads advertising and SEO functions within the organisation. Neil is responsible for the planning and management of advertising campaigns and the implementation of advanced search engine optimisation tactics including auditing, migrations and ongoing optimisation. He has significant hands-on experience and expertise in search, display and social advertising and helps clients plan and execute effective campaigns. Neil holds an MSc in Digital Marketing Strategy from Trinity College Dublin and a Bachelor's Degree in Psychiatric Nursing.

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Robert Ferguson

Senior Consultant & Development Lead

Robert leads the web development practice at Digital Strategy Consultants and is a seasoned project manager with qualifications including a Bachelor’s Degree in Digital Design, Diploma in PHP and MySQL and a Diploma in Online Marketing. Rob oversees the full development project life cycle from design, development and deployment, working with our development and digital teams to ensure projects progress in a timely and efficient manner. Rob works closely with clients to ensure they are kept up-to-date on project progression and works collaboratively with them to ensure content is optimised and the end result exceeds their expectations.

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Kristin Wise

Digital & Account Manager

As our Digital & Account Manager, Kristin excels at cultivating strong client relationships, delivering results that consistently surpass expectations. Through close collaboration with clients, she gains deep insights into their unique objectives and challenges, ensuring each project unfolds with precision and excellence. Kristin's expertise spans marketing and operations, making her a key contributor in addressing clients' digital needs and streamlining our company's workflows to enhance customer experience. Armed with an MSc in Digital Marketing Strategy from Trinity College Dublin, Kristin brings a wealth of knowledge and insight to our team.

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Strategic Partners

Sara Kennedy

Social Media Consultant

Sara is a social media strategist with over 15 years of experience across multiple sectors. She is the founder of Uplift Marketing, offering consultancy, training, and social media strategy to businesses of all sizes. Sara specializes in social media marketing, influencer marketing, and digital marketing transformation. She holds an MSc in Marketing, Digital Marketing from DCU and is currently pursuing a PhD at Trinity College Dublin, where she also delivers a course in Social Media Marketing to master’s students. Sara is well-connected in the industry, serving as a judge for the WeddingsOnline Marketing Awards and offering expert insights on Today FM.

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Brian Matthews

Web Accessibility Consultant

Brian Matthews is a Web Accessibility Consultant based in the Republic of Ireland, with a strong I.T. background and a passion for digital inclusivity. He specializes in improving digital access for people with disabilities, ensuring websites and apps meet accessibility standards like WCAG and the European Accessibility Act. His work helps businesses not only comply with regulations but also grow by reaching wider audiences through accessible design. Brian's approach includes thorough accessibility audits and practical solutions, always focused on enhancing the user experience. A self-confessed nerd with a love for tech, he enjoys exploring new accessibility tools and has been known to ponder if geeks truly have it better. His dedication to accessibility and user-first design makes him a key member of the Digital Strategy Consultants team.

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Canine Team

Max

Nap Optimization Specialist

Max takes his role as Nap Optimization Specialist very seriously. He’s a master of finding the coziest spots in the office and leads by example in demonstrating the perfect balance between work and rest. His laid-back attitude brings a calming presence to the office, and his expertise in relaxation techniques is unmatched. Max ensures the team never misses an opportunity for a well-timed break.

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Kota

Zoomies Coordinator

As the Zoomies Coordinator, Kota is responsible for high-speed sprints around the office, boosting morale and keeping the team energized. His bursts of energy are perfectly timed to break up long workdays, and he ensures that everyone takes a moment to enjoy some fun. When he’s not racing through the office, Kota keeps a close eye on toys to make sure they’re always ready for playtime.

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Frankie

Barketing Specialist

As our Barketing Specialist, Frankie has responsibility for public relations & security. Using his natural intuition and ability to connect with potential customers, Frankie is perfectly happy when receiving belly rubs and putting on a show for potential clients. But don't be fooled. Frankie steadfastly guards his territory and will stand up to anyone who dares to disrespect his workplace or colleagues. When entering the premises, Frankie will watch closely and expect immediate attention and rubs, Failing this, he may signal with a swift approach and a couple of muted barks until rubs are received. He’s a softie at heart though.

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Sigmund

Snack Acquisition Officer

As Snack Acquisition Officer, Sigmund is responsible for procuring copious amounts of treats and supplies to keep the team sustained while they work hard. Sigmund can appear to be quite aloof at times, and will hold back and let Frankie assess the situation in first contact events. Like his namesake Sigmund Freud, Sigmund has a deep interest in psychology and the inner workings of the human mind and is quite psychoanalytical when meeting new people. Once they have been assessed as a potential provider of treats, Sigmund will accept belly rubs and provide copious snuggles in return.

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