Server Side Tracking
Gain control of your own data collection and sharing, reduce the page load time, and rely on first-party cookies only
Google Tag Manager (GTM) is the tool used to place snippets of code, generally custom HTML and JavaScript, on pages of the website without involving developers. Once the container is installed, tags can be fired to all, or to individual pages through the GTM interface. Search Console, formerly known as Webmaster Tools provides information about indexing (by the Google algorithm), backlinks, and organic search queries.
As Google Analytics offers limited options to track events on the website, GTM will be used to track custom events, such as form submissions, video plays, or other users interactions with the website. Furthermore, tracking codes of other tools, such as social media or heatmap tools can be implemented with tag manager as well.
We are expert in the implementation and development of advanced GTM features and data layer variables. Google Tag Manager (GTM) is the tool used to place snippets of code, generally custom HTML and JavaScript, on pages of the website without involving developers. Once the container is installed, tags can be fired to all, or to individual pages through the GTM interface.
As Google Analytics offers limited options to track events on the website, GTM will be used to track custom events, such as form submissions, video plays, or other users interactions with the website. Furthermore, tracking codes of other tools, such as social media or heatmap tools can be implemented with tag manager as well.
Get in touch with a brief summary of your requirement and we’ll be happy to discuss your project in an open and transparent manner.
Request a ConsultationGain control of your own data collection and sharing, reduce the page load time, and rely on first-party cookies only
Effectively and efficiently manage tag placement on your website with GTM
Ensure compliance with local data protection laws with cookie management systems
Ensure your data collection is accurate and precise with a GA audit
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