17 Jan
2018

Digital Marketing In 2018 And The Trends Shaping It

Digital Marketing Trends | Digital Strategy

Digital marketing evolved tremendously in 2017. Now, with technological advancements and evolved online habits of the modern “Netizen”, marketers will need to look out for trends that affect their initiatives and will soon realise that mobile as a platform cannot be ignored anymore. We’ve compiled a list of trends that

02 Nov
2017

Twitter – 280 Character Experiment

Twitter | 280 Characters | Social Media Marketing | Digital Strategy Consultants

  On September 26, 2017, Twitter in a surprise announcement revealed an ongoing experiment wherein select accounts were given early access to an increased character count to 280 and stated that this character count change would be standardised for everyone if the experiment proved to be successful. So far we have