Conversion Rate Optimisation

We research the different aspects of consumer behaviour on your website and undertake CRO activities to enhances the ability to generate leads online

Landing Page Optimisation

  • Using analytics identify top landing pages and optimise these pages to maximise user engagement and experience
  • Create CTA’s and Engagement touchpoints to guide user to conversion goal
  • Include positive re-enforcers

 

User Experience Optimisation

  • Using analytics and other tools identify where users exit the site and  optimise to retain user engagement & interest
  • Test responsiveness for different devices and ensure customer journey is optimised for each primary device
  • Test and optimise page load times

 

Click Behaviour Analysis

  • Using click behaviour software we generate heat maps of user behaviour
  • Identify best positions for CTA’s
  • Identify poorly performing placements

 

Funnel Optimisation

  • Identify conversion funnels and optimise to maximise conversion rate and minimise fall-offs
  • A/B test and UX test forms and touchpoints to ensure users have a ‘happy path’ to engage with you
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We are Your Digital Strategy Experts

Intelligence-Led Strategy That Works

+353 1 5311444 / 1 5311333

Phone

Unit 3, Digital Depot, The Digital Hub

Office

info@digitalstrategy.ie

Email